John Lewis // We Are Partners Content Hub

In 2024, I used Squarespace to create the We Are Partners Content Hub for partners across John Lewis and Waitrose. Packed with how-to guides, tips, news and month-by-month inspiration, the hub serves as an important resource for partners across the business to improve their skills as content creators. This is a crucial part of JL’s strategy to involve its partners more closely in content creation, while still keeping posts on brand in terms of both language and aesthetics. I created the 101 guides as a foundation and then add new content for partners each month that they can refer to as needed.